Showing posts with label marketing. Show all posts
Showing posts with label marketing. Show all posts

Friday, 27 January 2012

The Eastbourne Mini Guide 2012 is now hot off the press!

This pocket size publication is the FREE must-have for any visitor to Eastbourne packed with information on attractions, culture and events, seaside and countryside activities, shopping, pampering and dining plus entertainment and nightlife.

It’s been great to work on this publication alongside the designer at Southern Flair, interjecting new photography, vibrant colours and exciting new content. 2012 is event full with new highlights including the celebrations around the Queen's Diamond Jubilee with a carnival, torchlight procession and fireworks as well as the London 2012 Olympic Torch relay coming to Eastbourne and the Community Live Site at Princes Park with a big screen to capture all the atmosphere and action. Some other exciting anniversary celebrations are highlighted too with Airbourne in its 20th year and the Beer Festival in its 10th… both popular, fantastic events I’m sure you wont want to miss!

As well as new highlights to the events calendar there have been new attractions to draw visitors attention to, including Sussex Voyages Beach Pontoon coming soon by the Pier, WestSkates’ large indoor skate park and Treasure Island, opening soon, to name but a few…

Its vibrant design sits alongside the Eastbourne Holiday Guide (which was available in December) and compliments its content in more detail to enhance the visitor experience. A handy map, detailing where most of the featured attractions included in the guide can be found, is located in the centre pages and there’s even a discount voucher to one of the attractions inside…so don’t miss out!

The 60,000 we print will be distributed via Tourist Information Centres across Sussex, Kent and Surrey, at forthcoming leaflet exchanges in Saint Hill Manor, East Grinstead and Michelham Priory plus to conference delegates and at our events throughout the year. You can also pick up your copy from the Eastbourne Tourist Information Centre or Seafront Office at the Bandstand. So why not collect yours today and start enjoying all the wonderful experiences Eastbourne has to offer on its doorstep!

Laura
Marketing Officer

Thursday, 24 November 2011

The 2012 Eastbourne Holiday Guide

The marketing team are currently finalising the 2012 Eastbourne Holiday Guide. Copies of the new Guide will be available from mid-December and the team are excited about seeing the final printed Guide hot off the press!

The Guide is one of our most important marketing tools to promote Eastbourne as a tourist destination and the team have worked closely with the Eastbourne Hospitality Association to produce an attractive and well presented Guide.

This year the design is very confident for Eastbourne with oversized, bold typography and full sized A4 hero imagery. Many amateur and professional photographers who have posted beauty shots of the resort on Flickr have submitted some exciting and unique photography for the Guide, which gives potential visitors a different view of this stunning resort - the Sunniest Place in the UK! We are hoping our Guide will be an award winner in 2012 and are looking forward to hearing visitors thoughts on the design. We hope you enjoy this early preview!

Lisa
Marketing Manager